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Post chat selfie with Nandita (on screen), Saee, Rushina and Nikhil |
It was a wet and stormy day in Mumbai
yesterday.
Yet we had a very sunny happy chat in the
India Food Network studios through all the rain last afternoon.
India Food Network studios through all the rain last afternoon.
I had, after all, with me a group of
friends that I had made through my food blogging journey to talk to on Adda with Kalyan on the India Food Network yesterday.
friends that I had made through my food blogging journey to talk to on Adda with Kalyan on the India Food Network yesterday.
When I had started food blogging close to 8
years back, I didn’t know any other food bloggers and felt rather alone.
years back, I didn’t know any other food bloggers and felt rather alone.
Then I began to come across fellow food
bloggers in India and abroad and made friends with them. Most of these
friendships have stood the test of years.
bloggers in India and abroad and made friends with them. Most of these
friendships have stood the test of years.
What is common to all of us is that we had
started with food blogging and since then have branched out to do other things
in the world of food.
started with food blogging and since then have branched out to do other things
in the world of food.
All of this centred around our blog. And yes, we
continue to blog too.
continue to blog too.
I was a full time market researcher when I
started blogging. I just wanted to share my stories from the world of food
then. I was a market researcher by day and at night would don my food blogger’s
cape and write.
started blogging. I just wanted to share my stories from the world of food
then. I was a market researcher by day and at night would don my food blogger’s
cape and write.
Then opportunities began to come up in the
world of food. Mainly in terms of writing engagements for online and offline
media. Then I started doing food walks.
This was fairly new in Mumbai then. Then I got a contract to write a book.
Which is when I plunged into the world of food away from full time market
research. Someday the book will see the light of day I hope!
world of food. Mainly in terms of writing engagements for online and offline
media. Then I started doing food walks.
This was fairly new in Mumbai then. Then I got a contract to write a book.
Which is when I plunged into the world of food away from full time market
research. Someday the book will see the light of day I hope!
Writing assignments trickled in from folks like Femina, BBC Good Food, MW, Mumbai Mirror & Live In Style. I got
opportunities to work with brands such as Lenovo Yoga tab, Mahindra Gusto, Fox Life, Mother Dairy, Bosch and so on, on marketing campaigns. EazyDiner happened and I got to work with Vir Sanghvi, arguably the biggest
Indian food writer today, and a great guy and a pucca gentlemann, and edit EazyTrends. Then India Food Network happened,
where as an editor for the site I was able to play a part in promoting the
world of Indian food. A cause dear to my heart. Then the Adda with Kalyan chat
show happened on India Food Network and then my YouTube channel, The FinelyChopped, produced by Ping Network, the parent body of India Food Network who are a fantastic bunch of people to work with.
opportunities to work with brands such as Lenovo Yoga tab, Mahindra Gusto, Fox Life, Mother Dairy, Bosch and so on, on marketing campaigns. EazyDiner happened and I got to work with Vir Sanghvi, arguably the biggest
Indian food writer today, and a great guy and a pucca gentlemann, and edit EazyTrends. Then India Food Network happened,
where as an editor for the site I was able to play a part in promoting the
world of Indian food. A cause dear to my heart. Then the Adda with Kalyan chat
show happened on India Food Network and then my YouTube channel, The FinelyChopped, produced by Ping Network, the parent body of India Food Network who are a fantastic bunch of people to work with.
It’s been an amazing journey so far, touch wood, in a fledgling
field and I owe it all to my blog.
field and I owe it all to my blog.
As, I am sure the people in my adda
yesterday feel about their blogs and their lives.
yesterday feel about their blogs and their lives.
We had in the chat, Rushina Munshaw Ghildayal, whose blog was earlier called A Perfect Bite. I call her ‘the woman of many firsts’. She is among the first
Indian food bloggers around. Was amongst the first bloggers to write for mass
media, to get a book out, do food demos, appear on television, work with
brands, do food walks, start one of the first cooking studios in Mumbai
Indian food bloggers around. Was amongst the first bloggers to write for mass
media, to get a book out, do food demos, appear on television, work with
brands, do food walks, start one of the first cooking studios in Mumbai
There was Saee Koranne Khandekar of My Jhola. Again
one of the earlier food bloggers. One of the first bloggers to do independent
YouTube videos, do baking classes, work as a consultant with food companies. She
too has a book in the offing.
one of the earlier food bloggers. One of the first bloggers to do independent
YouTube videos, do baking classes, work as a consultant with food companies. She
too has a book in the offing.
We had with us Nikhil Merchant of the blog
Nonchalant Gourmand. He used to work in a plywood company when he started food blogging. Now he is about to open his restaurant, Imli, in Los Angeles!
Nonchalant Gourmand. He used to work in a plywood company when he started food blogging. Now he is about to open his restaurant, Imli, in Los Angeles!
Joining us from Bengaluru was the lovely
Nandita Iyer of Saffron Trail. Someone with possibly the highest twitter
following among Indian food bloggers. Someone who meticulously writes a very
popular blog and works with brands and conducts cooking workshops.
Nandita Iyer of Saffron Trail. Someone with possibly the highest twitter
following among Indian food bloggers. Someone who meticulously writes a very
popular blog and works with brands and conducts cooking workshops.
So check this link (about 20 minutes) which
is on the very happy chat I had in Adda With Kalyan on India Food Network with
these marvellous bloggers on building a career in food out of food blogging.
is on the very happy chat I had in Adda With Kalyan on India Food Network with
these marvellous bloggers on building a career in food out of food blogging.
Do tell me if you found it useful and write
in at kalyan@pingnetwork.in on what
topics you would like to to next see on Adda With Kalyan and whom you would
like us to bring in there.
in at kalyan@pingnetwork.in on what
topics you would like to to next see on Adda With Kalyan and whom you would
like us to bring in there.
sir,this was very useful article and prabably the best guide in the world of food for amateur food bloggers and also those who wish to take their hobby of food blogging to the next level.Thank you so much.I m looking fwd to read some more on the same topic on finelychopped.